When a marketer publishes a piece of content that answers a potential customers questions in a detailed in a thorough manner it gives the user the impression that the business knows what it’s talking about and would be trustworthy to work with. The XML Sitemaps come in handy here …

Retailers often seek to limit marketing communications programs to the specific areas where primary customers live in order to maximize the impact of advertising dollars. To optimize your search engine results it is important to make your URL easily identifiable. Include words that are relevant to the site as opposed …

Use this simple test: would you click it? Focus on the 20 percent of your writing that will produce 80 percent results for the client's sales. All you need to do is include enticing call-to-action in the content to compel your blog visitors to subscribe. Have you ever tried to …

Anchor texts can also be misused by third parties, such as Google Bombing, to damage the reputation of another website. Try to create a one-stop solution for your customer's conversion. Google is constantly evolving to better understand the context and intent of user behaviour. I couldn't begin to think I …